The method
Use these prompts in ChatGPT, Gemini, or Claude to generate content ideas, marketing strategies, and website copy tailored for non-profits using Shopify. Refine your query by providing context about your non-profit.
The prompts
Prompt 1
I'm setting up a Shopify store for my non-profit, [Non-profit Name], which supports [Cause]. We aim to sell [Products/Services] to raise funds. Generate 5 different content ideas for blog posts that will engage potential donors, promote our products/services, and increase awareness of our mission. Each idea should be unique and appeal to a wide audience. Include suggested keywords for SEO.
Prompt 2
Develop a comprehensive marketing strategy for [Non-profit Name]'s Shopify store. Outline key target audiences, marketing channels (e.g., social media, email marketing, paid advertising), and specific tactics to drive traffic to the store, convert visitors into donors/customers, and retain existing supporters. Focus on cost-effective strategies suitable for a non-profit organization with limited resources. Include a sample email campaign promoting a specific product/initiative.
Prompt 3
Write compelling website copy for the homepage of [Non-profit Name]'s Shopify store. This copy should clearly communicate our mission, values, and impact. It should also highlight the products/services we offer and encourage visitors to donate or make a purchase. Keep the tone friendly, approachable, and inspiring. Aim for a balance between emotional appeal and clear, concise messaging. Include a strong call to action.
Prompt 4
Outline strategies for increasing average order value and customer lifetime value for [Non-profit Name]'s Shopify store selling [Products/Services]. Consider strategies such as product bundling, upselling, cross-selling, loyalty programs, and personalized recommendations. Provide concrete examples of how these strategies can be implemented within the Shopify platform. Also, advise on data-driven strategies for identifying customer segments and tailoring offers accordingly.
Prompt 5
Develop a social media strategy for promoting [Non-profit Name]'s Shopify store on [Platform 1] and [Platform 2]. Suggest specific content types, posting schedules, and engagement tactics to reach our target audience and drive traffic to the store. Consider using a mix of organic and paid strategies. Emphasize storytelling and visual content to connect with potential donors/customers on an emotional level. Include examples of compelling social media posts that showcase the impact of [Non-profit Name]'s work. Specifically, create 3 post examples, one for each platform using the tone that best fits the social media.