The method
Use this prompt in your LLM to generate personalized email sequences based on customer behavior. Provide context on triggers like website visits or cart abandonment for tailored messaging. Iterate on outputs and A/B test different versions for optimal performance.
The prompts
Prompt 1
Develop a 5-email sequence designed to re-engage customers who have abandoned their shopping carts. The first email should be a gentle reminder with a visual of the items left in their cart and a clear call to action to complete the purchase. The second email, sent 24 hours later, should highlight a special discount (e.g., free shipping) to incentivize purchase. The third email, after 48 hours, should showcase customer reviews or testimonials related to the products in their cart, building trust and addressing potential concerns. The fourth email, after 72 hours, should create a sense of urgency by mentioning limited stock or the expiration of the discount code. The final email, sent after 5 days, should offer alternative products based on their browsing history, showing that you understand their needs and preferences even if they decide not to purchase the original items. Ensure each email has a distinct subject line that captures attention and encourages opens, and each email should be personalized with the customer's name and relevant product details.
Prompt 2
Design a personalized email sequence for new subscribers who signed up for our email list after downloading a free e-book on 'The Ultimate Guide to Content Marketing.' The first email should welcome them and reiterate the value they'll receive by staying subscribed, linking to a blog post that expands on a key concept from the e-book. The second email, sent 3 days later, should introduce a premium service or product related to content marketing, such as a content audit or a strategy consultation, highlighting the benefits and offering a special introductory price. The third email, after 5 days, should share a customer success story or case study demonstrating how our services helped a similar business achieve significant results in their content marketing efforts. The fourth email, after 7 days, should offer a free template or checklist related to content creation or distribution, providing immediate value and reinforcing our expertise. The final email, after 10 days, should invite them to schedule a free discovery call to discuss their specific content marketing challenges and goals, positioning us as a trusted advisor and potential partner.