The method
Use this prompt by pasting it directly into ChatGPT, Gemini, or Claude. Tailor the ‘seed keyword’ and desired ‘number of clusters’ to your specific needs. Analyze the output and refine your clusters based on relevance. Use this prompt for content strategy planning, website information architecture, and identifying content gaps. Ideal conditions: When starting a new SEO project or revamping an existing website’s content.
The prompts
Prompt 1
I need you to perform keyword clustering for the seed keyword '[YOUR SEED KEYWORD]'. Analyze the following list of keywords and group them into [NUMBER] distinct clusters based on search intent, semantic similarity, and user needs. Provide a brief description of each cluster's main topic. The keywords are: [LIST OF KEYWORDS, separated by commas]. Please ensure that each keyword belongs to only one cluster and that the clusters are mutually exclusive. Consider factors like transactional, informational, and navigational intent when creating the clusters. Provide the output in a table format with columns for 'Cluster Name', 'Keywords in Cluster', and 'Cluster Description'.
Prompt 2
Act as an expert SEO strategist. My website focuses on [YOUR NICHE]. I want to create a content strategy based on keyword clustering. My core offering is [YOUR MAIN SERVICE/PRODUCT]. Given the following list of keywords [LIST OF KEYWORDS], can you perform a semantic analysis and cluster them into logical groups that would form the basis of different content pillars? For each cluster, provide a suggested page title, a brief summary of the target audience's search intent, and potential subtopics that could be covered in supporting content. Also, indicate the search volume range (low, medium, high) you estimate for each cluster. Focus on identifying clusters with the highest potential for attracting qualified traffic to my website.