The method
Use in ChatGPT/Gemini. Set the stage by defining your target market & goals. Provide context about your product/service. The prompt will perform SWOT and PESTLE analysis. Refine results by iterating with follow-up questions.
The prompts
Prompt 1
I'm launching a new line of eco-friendly cleaning products targeting millennial homeowners in urban areas. Conduct a SWOT analysis and a PESTLE analysis to identify opportunities and threats in this market. Focus on current trends related to sustainability and consumer preferences. Also, perform a brief competitive analysis to identify the top three players in this market.
Prompt 2
Analyze the market for AI-powered personal assistants, targeting busy professionals aged 35-55 with high disposable income. What are the strengths and weaknesses of current solutions? What political, economic, social, technological, legal, and environmental factors are most relevant to this market? Include a pricing strategy recommendations based on your analysis.