The method
Use this prompt to visualize customer interactions with a new product, from initial awareness to post-purchase. Input details about your target audience and product. Analyze the output to identify pain points and optimization opportunities across each stage of the journey.Refine based on feedback.
The prompts
Prompt 1
Develop a detailed customer journey map for [Product Name], a new [Product Category] targeted at [Target Audience]. Include the following stages: Awareness, Consideration, Purchase, Usage, and Advocacy. For each stage, specify: Customer Actions, Customer Thoughts, Customer Emotions, Pain Points, and Opportunities for Improvement. The persona is a [Target Audience Description - e.g., tech-savvy millennial] seeking a [Desired Outcome - e.g., convenient solution for home automation]. Consider various touchpoints such as social media, website, email, and in-app experiences. Format the output as a table with clear headings for each stage and element.
Prompt 2
Craft a customer journey map for a user interacting with a mobile application designed for [App Function - e.g., language learning]. The target user is a [User Description - e.g., busy professional] with a goal of [User Goal - e.g., learning basic Spanish for travel]. Detail the user's journey from initial app discovery through consistent usage. Map out the following stages: App Store Discovery, Onboarding, Daily Use, Achieving Learning Goals, and Referral. For each stage, outline: User Actions, User Motivations, Potential Frustrations, and Opportunities to Enhance Engagement. Present the information in a structured format that highlights areas where the app can better meet the user's needs and improve their overall experience. Include realistic examples of user interactions and potential roadblocks.