The method
Use this prompt directly in ChatGPT. First, input details about your product/service. Next, define your target audience. Then, specify the sales funnel stages you want to focus on. The LLM will analyze and generate tailored content for each stage.
The prompts
Prompt 1
I need help creating content for my sales funnel for 'AI-Powered Writing Assistant'. My target audience is marketers and content creators. Please analyze the following stages and suggest content ideas for each:
* **Awareness:** (e.g., blog posts, social media ads)
* **Interest:** (e.g., lead magnets, webinars)
* **Decision:** (e.g., case studies, free trials)
* **Action:** (e.g., special offers, onboarding guides)
For each stage, provide 3 content ideas, a brief description of each idea, and the intended outcome (e.g., generating leads, driving conversions).
Consider our unique selling points: AI-powered grammar and style checking, content optimization for SEO, and integration with popular writing platforms. Write in a tone that is informative and engaging.
* **Awareness:** (e.g., blog posts, social media ads)
* **Interest:** (e.g., lead magnets, webinars)
* **Decision:** (e.g., case studies, free trials)
* **Action:** (e.g., special offers, onboarding guides)
For each stage, provide 3 content ideas, a brief description of each idea, and the intended outcome (e.g., generating leads, driving conversions).
Consider our unique selling points: AI-powered grammar and style checking, content optimization for SEO, and integration with popular writing platforms. Write in a tone that is informative and engaging.
Prompt 2
Imagine you are a sales funnel expert with 10+ years of experience. A client approaches you for help in optimizing their sales process. Their product is a premium online course on 'Digital Marketing Mastery'. Their target audience comprises aspiring marketers and small business owners looking to improve their online presence. Describe the key characteristics of each of the following sales funnel stages in detail, and what kind of resources they should make available to potential customers:
* **Top of Funnel (TOFU):** Awareness and Discovery
* **Middle of Funnel (MOFU):** Consideration and Evaluation
* **Bottom of Funnel (BOFU):** Decision and Action
Focus on which key metrics should be tracked at each stage, and what should the strategy be to push prospects to the next stage?
* **Top of Funnel (TOFU):** Awareness and Discovery
* **Middle of Funnel (MOFU):** Consideration and Evaluation
* **Bottom of Funnel (BOFU):** Decision and Action
Focus on which key metrics should be tracked at each stage, and what should the strategy be to push prospects to the next stage?